Increase What Your Business Is Worth, Before You Sell It
About Value Acceleration
Here's the part most owners get backwards: the biggest lever on what your business sells for usually has nothing to do with making more sales. It comes from making the business more predictable, less dependent on you, and easier for a buyer to trust. Value acceleration is the work of building those things on purpose, over the year or more it actually takes, so that when you go to market the number is already higher. It's how you increase business value deliberately, instead of hoping a buyer sees more than what's on the surface.
The mistake is waiting. Owners spend years running the business, then decide to sell and find the value isn't there yet. The company leans entirely on them, so a buyer prices in the risk of them leaving. One customer is a third of revenue, so a buyer discounts for the day that customer walks. The financials are a mess, the processes live in the owner's head, and there's no time left to fix any of it. The value was always buildable. It just needed someone watching it and working on it years before the sale, not weeks.
That's what this program does. We work with you in focused 90-day sprints, each one aimed at a specific driver of value: reducing how much the business depends on you, building recurring and more diversified revenue, cleaning up the financials, and fixing the things a buyer would flag in diligence before they ever get the chance to. Every sprint ties back to what the business is worth today and the gap to what it could be, so you can watch the number move. We're not promising a magic multiple. We're doing the unglamorous work that quietly raises what a buyer will pay, and starting early enough that it has time to.
Statistics
- 7 to 12 times earnings: that's what a business with recurring revenue can command, against 3 to 6 times for less predictable ones. Predictable revenue is one of the biggest levers on what a buyer will pay.
- 20 percent: once a single customer crosses that share of revenue, buyers treat it as a serious risk and discount the price. Concentration is a quiet discount that surfaces in diligence, usually too late to fix.
- 12 to 24 months is how long the improvements that move a valuation take to show up. Which is why the owners who start years out are the ones who set their own terms instead of reacting to someone else's.